Natural growth

In 2014 Bygg & Vedlikehold (“Buildings and Maintenance”, a generic name if there ever was one…) was sold. The new owner gave us the task to rebrand the company from basic janitorial and maintenance services to supplier of energy efficient buildings constructed in glulam. We answered by providing a a new name and a new visual identity to establish their position among large, well-known companies such as Hent and Skanska. The new name, Vexti (Icelandic for growth) accompanied with an striking and no-nonsense identity that focuses on energy saving and environmental gains achieved by using laminated structures, gave the company a fresh start when entering a new business-area.