For those who work harder
Refenze is a newly founded sports brand. The idea behind Refenze’s products is as simple as it is ingenious; when working out, it can be difficult to find garments that fit perfectly in both size and length. Refenze solved this by offering their shirts in two different lengths for each size. The name Refenze gathers inspiration from the Fenris wolf in Norse mythology, and the wolf was also a natural starting point for the logo and visual identity. The logo is a monogram based on the initial of the brand, and can also be perceived as a abstracted wolf’s face.